Remember: a cover letter is meant to get you to the next step, not give them your life’s story. Avoid passive voice (especially when discussing your accomplishments), and don’t make the cover letter longer than it needs to be. And if you’re applying for an anonymous freelance writer job where the company is only named if you get a call back, read the posting carefully then mimic its tone and style in your cover letter. If you can’t find a specific person, check out the company’s existing content to get cues for tone, style, and topic. Who knows, you might even find they used to be a freelance writer too! Once you’ve figured out who the person is, check out their LinkedIn profile (and updates) to see how they speak and interact with people - then tailor your cover letter to that person. In most companies that will be the head of the department (for freelance writers, that usually means marketing or editorial), though occasionally HR will step in to support. Awareness of who you’re talking toĪs a freelance writer, ideally you’re addressing your cover letters to the person reviewing applications. With that in mind, the strongest cover letters will have the following elements: 1. 4 elements of a strong cover letterĪ cover letter as a freelance writer is meant to do one thing: get you to the next step, whether that’s an interview, resume review, or landing the freelance writer job. Ideally, write your cover letter in a way that entices a recruiter to want to learn more about your writing, your experience, your resume, and see if you might be a good freelance writer for them. Showcase your writing ability: A well-written cover letter is a work sample unto itself.īuild excitement: As a freelance writer, use your language and storytelling writing ability to entice the reader down the cover letter.Įncourage conversation: Share a lot of information, but leave just a bit unsaid in your cover letter so a hiring manager wants to reach out. The cover letter breaks through that noise to (hopefully) build a human connection.įor a freelance writer particularly, a cover letter also does a few extra things and shares additional information: Meanwhile, a company hiring freelancers has nothing but a bunch of form submissions to judge people by. Particularly when hiring from marketplaces like Upwork, freelance writing jobs can feel faceless. As a freelance writer, a cover letter brings a certain level of humanity into the freelance hiring process.
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